LEGO REVEALS NEW CASTLE SET, MURALS TO CELEBRATE 100 YEARS OF DISNEY
6.30.2023, 4:31:55 PM
1100
6.30.2023, 4:31:55 PM
1100
The celebrations for 100 years of Disney are not slowing down anytime soon.
The LEGO Group revealed an all-new LEGO Disney Castle set as an homage to the iconic castle at the beginning of all Disney movies. This 4,837-piece set not only features the castle building, but also references from 14 classic Disney films over the past 100 years, from Steamboat Willie and Snow White (the first Disney princess) to The Princess and the Frog and Moana.
The set comes with eight minifigures, representing some of the Disney princesses and their male counterparts. Inside the castle are various rooms including a kitchen and dining room, a ballroom, and a bedroom. There is even a secret turret for fans to discover a Disney time capsule with references to the 100-year history. On the outside, the castle is decorated with fireworks. The LEGO Disney Castle set will be available via LEGO stores soon.
Source: The Toy Book
Recommendation
AI Toy Sales Volume Surges 283% as the Category Moves into the Mainstream
According to JD.com’s 2026 618 shopping festival data, the number of AI toy SKUs on the platform increased by 210% year on year, while sales volume surged 283%. With product offerings expanding and consumer demand continuing to develop, AI toys are moving beyond the emerging-product stage and gaining a broader presence in the mainstream consumer market.
Art & Collectible Toys Market Tops RMB 60 Billion with Nearly 50% Annual Growth, Driving Buildable Collectibles into the Spotlight | 2026 CTE New Product Insights
Buildable collectibles are emerging as a new "emotional language." Their appeal lies in the sense of accomplishment that comes from building something with your own hands. From the meditative focus adults find in the assembly process to the social satisfaction of sharing the finished product, buildable collectibles speak directly to today's consumers' dual cravings for "involvement" and "companionship." Every time a part is snapped into place, it becomes a quiet conversation with oneself.
CSI-Certified Morning Crafts Drives Innovation in Pop-Culture Stress-Relief Toys and Cultural Gifts
Founded in 2006 in Zhejiang, China, Zhejiang Morning Crafts Co., Ltd. is a globally recognized manufacturer specializing in the R&D, design, production, and export of stress-relief toys and cultural gifts. Powered by its proprietary brands ACME and Morning, established IP collaborations, and flexible OEM/ODM capabilities, the company provides trendsetting manufacturing solutions for international partners across North America, Europe, and South East Asia.
CSI-Certified Hengxiang Showcases High-Tech Wooden Toy Manufacturing for Global Buyers
With strong production capacity, independent R&D capabilities, and proven retail chain experience, Hengxiang provides reliable wooden toy sourcing for global buyers.