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Must-attend Events for Targeting Chinese Market at China Toy Expo
The 2017 China Toy EXPO has been a great success and highly recommended both by domestic suppliers and international buyers. And during the EXPO, many excellent events and conferences draw participants’ eyes.
Now let’s review these “highlights” and check out what special services have brought to suppliers and buyers.
Business Matchmaking has always been a highlight at China Toy Expo. The fair organized it to help connect buyers and suppliers better and offer customized service. In order to further improve international buyers’ sourcing experience and efficiency, all Star Suppliers strictly endorsed by CTJPA are clearly identified for international buyers. Besides, Private Sourcing Event is another new service exclusive to international VIP buyers who provide their sourcing list in advance. Matched suppliers’ information including company profile and product details were sent to buyers for review. With all these services, international buyers can find targeted suppliers more easily and quickly.
Actually, it’s a value-added service provided by China Toy & Juvenile Products Association (CTJPA) to build up a platform for buyers to find targeted exhibitors precisely and efficiently.
Since 2013 when it was initiated, the Executive Round Table Meeting is aimed at helping the international brands learn about how to get into China market, and find access to their demanding sales channels, and has been well recognized as an efficient platform. In 2017 China Toy EXPO, the single promotion discussion was replaced by topic sharing and topic discussing.
The new two main programs benefited both brands and channels. Hundreds of overseas professional buyers from more than 30 countries and experienced toys and kids products exporters attended the meetings. Also, expect 200 relevant local office and online influential media to be on site.
Global Trends in China
Global Trends in China is one of the hottest locations. Selected toys including STEAM toys, AR toys, innovative construction models, and other items hadn’t been released to the market for sale before the fair, but received great feedbacks and proved to be best-sellers in the next season.
This program helped professional buyers to gain an insight into the technology development, innovative designs, and the most importantly, find the potential best sellers to maximum sales and profits in next year.
Products Display of TJPA Innovation Award
To stimulate the innovation of whole industry, this special zone concentrated displayed the latest toys and infant products related with new design, new function, new technology and new materials.
China Toy Expo 2018 will be held on Oct.16-18, at Shanghai New International Expo Center. This year, there will be more customized service and special programs for all participants to help them explore new business opportunities and have a thorough understanding about China toy market. So don’t hesitate any more, come and take part in 2018 China Toy Expo！